Wednesday, January 30, 2013

(E)merging

Astoria, Oregon ~ November 3, 2011

Eeesh. Photos are so smart now that they have their own orientations. For some reason this eel will not stay upright on Blogger. Being an eel, he probably doesn't mind. But I do. I can't fix it.

I have to think about this. Not the eel, but blogging. One of my goals for the new year was to consolidate at least some of my scattered projects. Another was to come out from behind the curtain of my online store store and the Tapir Fund. I felt like I needed to repackage both into who I really am instead of maintaining them as faceless entities outside of myself. The idea is frightening, but the alternative has begun to seem ridiculous, and emerging feels inevitable.

Tonight I attended a writers' online chat, and the author leading the Q&A discussion emphatically said that a writer should combine all of their interests into one blog and market themselves rather than just their projects or products. I like the idea. It fit with my notion that I would feel less scattered and fried if I consolidated. There are a couple of blogs I think I would not want to merge or give up, but I like the idea. I'm going to work with it. She said that all of the strands should come together in one home location. My place of consolidation has been Tapirback, but that is only a top-level web page. It's not dynamic. 

These days, she said, people want to see real. They want to see who you are. They identify with you, they like you, and they want to buy your book or product. You are selling you. That is scary, but I believe it. I don't know that my blog is here to sell books, but for years I've neglected to make it the journal I want it to be. If I talk about my work and someone buys a book, that's great, but this is not "an author platform," it's just me. If they like my art, that's good, too. Pull it together. Here. Not all over the web. This is, hopefully, symbolic of the year.

The timing for tonight's online revelation was uncanny. I had been thinking all day about starting yet another blog for my reworking of All Eight Went into a Kindle book, but the whole idea was disturbing. I could not see this book merged with any of the blogs I already have, nor could I see myself starting blog number ten. So thank god I tuned in. I seem to be paying attention to the signals.

1 comment:

Francisca said...

I agree with the author... people want the real deal, a human angle. How's this all coming along for you, Sheryl?